The X-Factor has become some what of an international institution and drew 7 million viewers for the finale on the night of December 11th. 

The blockbuster show commissioned Smyle agency to put together a wild after party at the Hilton hotel Wembley. #HASHTAG was there with an immersive GIF booth experience to capture all the fun and print photos for the guests.


Read about the finale here: The X-Factor 2016

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